If you've wondered what a real honest-to-goodness social media manager does, don't miss Kristen Taylor's fascinating Things I learned working on Serial
Someone asked me a few months ago how my work for the show was creative. It was either a sincere ask or a snide jab, but either way: to me, this is not a question. If you are really listening to and interacting with an audience, the work must be defined as you go. That’s the fun of it. My career so far: high school English teacher, cancer hospital database programmer, grad school in literature, more grad school in literature, PBS, Knight Foundation, PopTech, livetweeting Arab Spring, Doctor Who, Al Jazeera, bootstrapping an app, HuffPo, Al Jazeera, BBC, Serial. I use words and timing to persuade groups of people to love something (and often, each other).
Isn't that last sentence amazing?