Salesforce will have a Chief Ethical Officer

This is interesting: Paula Goldman Joins Salesforce as VP, Chief Ethical and Humane Use Officer

Paula has extensive entrepreneurial experience managing frontier market businesses, ranging from managing an affordable private school in rural India to a micro-enterprise syndicate in post-war Bosnia. As founder and director of Imagining Ourselves, a project of the International Museum of Women, she led the creation of one of the world’s first online museums. Paula’s work was recognized with the Social Impact Award from the Anita Borg Institute for Women and Technology and a Muse Award from the American Association of Museums.

Paula earned a Ph.D. from Harvard University, where did a dissertation on how unorthodox ideas become mainstream. She holds a Master in Public Affairs from Princeton and a B.A. with highest honors from UC Berkeley.

There's considerable additional information on the website.